Amplifying Ukrainian voices through community-based volunteering—the Ukrainian PR Army experience

11:00-12:30 Beer Theatre Pravda (4 floor)

Creation and transformation:
How PR Army evolved from a spontaneous, informal group of like-minded individuals to a coordinated and streamlined organization with the shared goal of communicating worldwide the truth about Russia’s genocidal war against Ukraine.
Technology countering propaganda:
Tools for PR automation — email outreach, media monitoring and narratives analysis).
Victories on the information front:
Saving lives through story placement with news organizations such The Wall Street Journal, Insider, CNBC, BBC.

Speakers:

Places left: 36/40