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James Hassan

Country: United Kingdom

Position: Head of Data and Analytics

Organization: MullenLowe MediaHub

Look mum, no hands: using data to automate performance marketing
Technology

James Hassan – Head of Data and Analytics – MullenLowe MediaHub
Heading up the analytics function at MediaHub UK, James is responsible for the delivery of a suite of data services to a global client base. Services span from Test and Learn programmes to CRO and Automated dashboarding solutions. He also heads up the development of data driven products that automate the optimization of digital media.

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