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Dmytro Zinchenko

Country: Ukraine

Position: Head of Digital, Ukraine, Caucasus & Moldova

Organization: Philip Morris (IQOS)

IQOS case study: the end of FMCG era

Zinchenko Dmytro is a corporate launcher, board member in Philip Morris Ukraine, with one of the most successful IQOS launches globally, getting into TOP5 product in Google’s Year in Search 2019, 2020, and awarded with Effie award. Before was working on the digital marketing & tech field for Nespresso, Agent Provocateur, Starwood. Big fan of engines & golden retrievers.