Країна: United States of America
Посада: Industry Fellow and Lecturer
Організація: UC Berkeley
Ken’s a senior technology Product Management exec from the SF Bay Area including online education companies, MasterClass and lynda.com (Linkedin Learning). He pioneered the first Product Management course offered in the Engineering school at UC Berkeley, which has over 400 PM alumni practicing in industry, and recently released “The Influential Product Manager – How to Lead and Launch Successful Technology Products” a guide to navigating the challenging collaborative aspects of the product manager’s role.
Product managers are under pressure to drive results, but cannot wield direct power or authority to achieve their objectives. If you don’t know how to influence people at all levels of the organization, how will you create the best possible product? In this interactive “cliff-notes” talk, I introduce ten techniques from The Influential Product Manager that product managers can immediately apply at each stage of the product life cycle to achieve the best outcome for the customer and their organization.