Mariia Polianska

Head of Marketing, MobiDev

Bio

Mariia Polianska is a seasoned marketing expert with over 10 years of experience in developing strategies primarily for tech companies. Her portfolio includes projects with SoftServe, Competera, Hilton Hotels & Resorts, Gucci, and Grand Hotel Lviv.

Startup

Is AI a new CMO?

Day 2

14:45 - 15:30

Synopsis

Forget buzzwords — we’re going straight to the jugular. AI is no longer just a tool; it’s rewriting the rules of marketing, branding, and customer engagement. Can algorithms now do what once required armies of CMOs and creative directors? Our speakers will challenge the hype, expose the blind spots, and show how AI is already making bold marketing decisions at scale. This won’t be a polite conversation — it’s a raw debate on whether the future CMO has a human face… or a neural net.

Speakers