Non-Profit as a Startup: Driving Civic Initiatives Towards the Country’s Digital Resilience

Oleksandra Marchenko shares insights on how a non-profit can survive and scale in a space dominated by commercial players. Drawing on the experience of launching the first cybersecurity hotline in Central and Eastern Europe, she discusses key challenges, systemic gaps, lessons learned, and the vital role of civic initiatives in building the country’s digital resilience.